Lakeside Village Directory



About FITniche

FITniche is a specialty running and fitness head to toe outfitter. We bring expert knowledge of biomechanics and products together to help you, our customers, find the very best running and fitness products for you!

We custom fit YOU for the best shoes, bras, apparel, inserts and other products, based on your unique biomechanics and uses — all at prices you’ll like!

Come see why we were selected as one of the “Top 4 Specialty Running Stores” in the USA!

Contact Information

(863) 619-5390

Visit Website

1523 Town Center Drive, Lakeland, FL 33803


Monday - Saturday: 10 a.m. - 7 p.m.

Sunday: 12 p.m. - 5 p.m.